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SaaS Launch Checklist Bundle
Everything the marketing launch guides DON'T tell you — infrastructure, security, deploy, notifications.
€39
Everything the marketing launch guides DON'T tell you — infrastructure, security, deploy, notifications.
Search "SaaS launch checklist" and you find a dozen marketing guides: Product Hunt posts, email sequences, launch-week calendars. Useful — but they assume the product actually works when a stranger hands it a credit card.
This bundle is the other half. The technical checklist the marketing guides skip: infrastructure, security, deploy reliability, web push notifications, server maintenance, the launch-day runbook, and the post-launch monitoring routine.
Every chapter comes from a real pre-launch on a working SaaS. The scoring system, the six-week timeline, the scope freeze rule, the deterministic build protocol, the web push flow, and the server update playbook are all things that ran in production. Names changed; patterns preserved.
The one-page three-column inventory every pre-launch team should write. Scoring heuristic, five-phase timeline, go/no-go gate with 13 criteria.
Day-by-day expansion of Phase 1-5. Concrete tasks, file lists, verification steps, scope freeze rule. No T-shirt sizes.
Six rules for deterministic deploys that stop "works on my laptop, breaks in prod." Pre-commit checks, five-step pre-deploy protocol, immutable compose file.
Data model, push auth keys, four server-side rules, opt-in UX that takes opt-in from 10% to 60%+, iOS PWA footnote, admin broadcast design.
Pre-launch 10-point check, the update ritual in four phases, rollback plans for every step, common bugs every maintenance window surfaces.
T-1 through T+24h, minute-by-minute. Triage table for common failure modes. One rule for when to pause marketing.
Daily 5-minute, weekly 30-minute, monthly 2-hour, quarterly half-day cadence with trip-wire metrics.
Printable pre-launch safety checklist. Three-column inventory with Go/No-Go gate.
Chapter 2 (Pre-Launch Safety Assessment) is available as a free sample on this page — the most useful chapter to read right now if you're weeks out from shipping. Read it first; if the density and level match what you want, the rest of the book continues at that pace.
No. This is the technical launch checklist — infrastructure, security, deploy reliability, push notifications, server maintenance, post-launch monitoring. Product Hunt posts, launch-week calendars, email sequences, growth loops — all explicitly out of scope.
Minor overlap on two chapters (pre-launch assessment and launch roadmap). The PRD Templates product summarizes them as ~5-page templates alongside 6 other templates. This product expands those two into daily-level detail and adds four chapters the PRD product doesn't have: build reproducibility, web push, server maintenance, and launch-day runbook.
Yes. Every pattern is OS-agnostic or has cross-platform notes. Bash snippets work on any POSIX shell (Linux, macOS, WSL). Server examples assume Linux (the overwhelming majority of SaaS production targets).
Buy via Lemon Squeezy (Merchant of Record) — they issue compliant EU VAT invoices automatically. Gumroad does not issue EU VAT invoices; use LS if you need to expense this on a company card.
A generic SaaS stack: TypeScript/Node, a SQL database, a cache, containerized runtime, a reverse proxy, a payment provider. Every pattern is abstracted — the shape generalizes to Rails, Go, Elixir, Python, whatever you ship with.
Yes — Chapter 4 (deterministic deploys), Chapter 5 (push), Chapter 6 (server maintenance), and Chapter 8 (post-launch monitoring) are all applicable after launch. If your launch happened in a hurry, Chapter 2 is also worth reading as a retroactive audit.
License is single-seat. Team license available on request — contact support at info@shippedstack.com.
SaaS Launch Checklist Bundle — €39 one-time, lifetime v1.x updates, 30-day refund.